Video Idea :- Fresh to home Organic vegetables
Assignment :- Fresh to home Organic vegetables
1.Video Idea
Happy family Childers playing -mother takes Mobile - opens the App - showing thumbnails of vegetables - making order/ camera zoom into mobile screen
Farming fields, earth soil moving, Organic manure use - showing vermi composting, water sprinkling - Farmer smiling, showing fresh vegetables from field, ladys collecting fresh vegetables, Delivery Partener receives the package
Graphics showing the route map...
Calling bell- father opens the door - childern follow him- Delivery Partener smiling and handing over the package.. everyone smiles...
Final graphics showing Application ( Name+ downlod now message + offer details)
2.Social Media Poster Idea
Simple poster, given importance to freshness and organic way of cultivation. Easy to acces and usage of the App.
3.Engaging content.
Special offers
Card coupons
Pesticide & chemical free vegetables queries.
Complete transparency, coustomer can contact the farm/ dealer
4. Celebrity
M S Dhoni. He is fitness icon, huge fan base across the world.
5.Unique Idea
Promote organic farming.
Quotes regarding nature..
Effect of chemicals and its impacts, health problems can be addressed through single line quotes.
Health checkup coupons.
Organic manure, Growbags and organic farming tips can be sold through the app.



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